Karin leads Crow’s people and culture strategy, ensuring the company attracts, retains, and empowers top talent. With a deep commitment to well-being, development, and inclusive growth, she helps shape the internal strength behind Crow’s external success. 

““When we take care of our people, they take care of the mission.””

Gilad ensures Crow’s financial discipline, operational efficiency, and long-term viability. With a sharp eye for growth investments and internal optimization, he anchors the company’s ambitions to measurable impact. 

““Behind every bold move is a calculated one. We do both.” ”

Amir leads Crow’s research and development with a focus on building forward-thinking, scalable security technologies. His deep engineering expertise and commitment to precision guide the development of innovative products that meet the evolving needs of global partners and end users. 

““We don’t just build technology-we build trust through precision and reliability.””

Assaf brings deep commercial experience and longstanding market relationships to Crow’s sales strategy. He works closely with distributors and partners to ensure value flows across the entire channel — from product to service to long-term partnership. 

““We succeed when our partners grow. It’s that simple.” ”

Shany leads Crow’s global marketing strategy and brand transformation, bringing clarity, consistency, and a strong emotional voice to how the company shows up in every channel. With experience across tech, strategy, and storytelling, she ensures Crow speaks with purpose and stands apart. 

““A good line turns a head. A great story stays with you. I aim for both.” ”